Insurance Marketing Automation Drives Growth For Top Agents

In the insurance industry, the buying power continues to shift to the consumer, who shops online, often in search of the lowest price. This new reality is making it increasingly difficult for insurance agents to service and retain existing clients and …

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Mind the Mortgage Marketing to Sales Handoff Gap

I recently wrote about the process gap in the mortgage industry, particularly between sales and marketing. While this is a gap that exists in other industries too, it is very acute in the mortgage market, where many mortgage organizations have put thei …

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