sales and marketing alignment

Building a Modern Sales and Marketing Machine

In Velocify’s recent webinar with TOPO and the American Marketing Association (AMA), I had the opportunity to speak with TOPO Founder, Craig Rosenberg. TOPO is an analyst firm that helps 100’s of high growth demand generation, sales development, and sa …

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Inside sales growth beyond CRM

According to a 2012 Bridge Group study, from 2009-2011 the number of inside sales jobs grew 124% in the U.S. This evolution means an increasingly mature buying market that is driving new CRM-related needs for sales and marketing teams.  To meet these d …

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Velocify lead distribution: Push, pull, and more

What’s the best way to get a lead from a lead provider to a sales agent? Quickly. Quickly and intelligently. It’s a well known fact that speed to contact is the single most important contributing factor to lead close rates. How important is speed? Clos …

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