Also known as a Business Development Representative, a Sales Development Representative is a member of a specialized group on an inside sales team whose responsibility is mainly prospecting to develop new opportunities.
The NBA and NHL playoffs provide us with a handy analogy for sales teams. In fact, there’s one aspect of hockey and basketball that seems to stand out in today’s sales environment: “the assist.” While sales has traditionally been a solo sport, like tennis or golf, today’s sales environments more closely resemble team sports like […]
In a traditional sales organization, closers often take center stage. But this is changing rapidly as the pace of sales drives the need for more specialization in the sales process and more emphasis on the sales development role. The typical sales development team is focused on the front end of the sales cycle, qualifying sales […]