Create value to avoid the price-driven sale

Create value to avoid the price-driven sale

I had the opportunity to talk with Michael D’Arelli, Executive Director at American Agents Alliance this past week. Our conversation was focused on how insurance and agents and brokers can move away from the price-driven sale. His insights were recently published in a new ebook titled “10 Plays to Accelerate Insurance Sales Growth” with winning […]



GoMedigap grows their sales staff 100% using Velocify

GoMedigap grows their sales staff 100% using Velocify

We have been writing a lot about the importance of prioritization, so we thought we’d take a look at one customer’s story, and how they put sales activity prioritization to work. Combine the highly competitive insurance industry and the sensitive needs of seniors looking for supplemental Medicare insurance, and you come across a forward-thinking, customer-centric […]



Retooling in a sales 2.0 world

Retooling in a sales 2.0 world

This is not your grandfather’s door-to-door sales world, and for many, the days of wooing prospective customers on the golf course or over a fine dining experience are in the past. Sure, there are times when a trip across the country needs to happen to close a deal, but they are less frequent than before. […]