Call Tracking is the process of assigning multiple local or toll-free numbers to specific marketing campaigns in order to measure the amount of inbound leads created by various marketing efforts. Call Tracking is an important component in measuring marketing ROI and is usually housed in a CRM system.
Adding a supercharger to an already fast car can easily be the difference between finishing second or first. Adding an intelligent sales dialer to your CRM or sales automation software can provide similar results. Much of Velocify’s previous research has shown that speed-to-call can have considerable impact on conversion rates. Our Ultimate Contact Strategy study […]
Sales management software that improves your sales contact strategy produces results. A new Velocify study shows a sales process that drives speed-to-call is critical, with leads contacted in under a minute yielding 391% improvement in conversion. Such astounding results come from an intelligent sales conversion lead strategy combining email strategy and phone call strategy for […]
Velocfiy recently published a new study, the Ultimate Contact Strategy, highlighting the importance of sales lead follow-up including prompt response, appropriate persistence, and optimal timing between attempts for both phone and email communication. One of the primary takeaways from the research was speed-to-call is the most significant driver of conversion rate, but does the time of […]
For many, December means finalizing plans and forecasts for the New Year. Right now, sales leaders are undoubtedly spending a significant amount of time strategizing on how they’ll hit a bigger number in 2013. To this point, a recent poll by SalesOpShop.com has revealed that the two top priorities for sales teams in 2013 are […]